What is bleed?
The bleed refers to the margin that extends beyond the final format of the printed product. It serves as a safety margin and is removed by the cutting machine after printing.
The final format including the bleed is called the data format.
To ensure that images, texts and other design elements are not cut, it is important to maintain an additional safety margin to each edge of the final format.
If not specified otherwise, add 0.1 inch of circumferential bleed to your print files. The bleed should not be colorless but have the same color as the design at the final trim edge. For example, (background) elements at the edge of your design should extend into the bleed zone. But make sure that no critical content extends beyond the final trim size because it might be cut off.
Left image: artwork including 2 mm bleed and 4 mm safety margin
Right image: printed business cards – cleanly cut and with an ideal safety margin
Why do you need the bleed?
When cutting to final format, there can be deviations by up to 0.04 inch.
Please bear in mind that wire-O bound products such as catalogs may require bigger safety margins.
If not specified otherwise, add 0.1 inch of circumferential bleed to your print files.